FIGURE STUDIES: AN EXCLUSIVE ONLINE EDITORIAL BY FRAUKE JOANA FOR 10 DE

What makes a successful fashion editorial? Mutual respect and admiration is most certainly a key factor. And it’s what compelled Photographer Frauke Joana and stylist Yagmur Kural to work together.

Joana’s focus on physicality and casting, in addition to Yagmur’s approach to deconstructing clothing and its cultural recontextualisation, were the duo’s starting point. “We wanted to find a space where our approaches could meet,” explains Joana.

Blurring the boundaries between clothing and identity, “creating characters that feel both unfamiliar and intentional” was at the heart of this piece, with brands such as Loewe, Diesel, Laura Gertis, Celine, and Louis Vuitton selected for their dedication to sculptural form.

From left:  Sonja wear jacket, shirt, shoes and bag Diesel, socks FALKE; Pippa wears dress LEA WALLKÖTTER

From left:  Katya wears dress  DIESEL, socks FALKE; dress LAURA GERTE

Katya wears LOEWE

Pippa wears PRADA

From left: Pippa wears MIU MIU; Katya wears dress LAURA GERTE, socks FALKE

From left: Katya wears  ACNE STUDIOS; Sonja wears Celine

From left: Pippa wears PRADA; Katya wears shoes DIESEL, socks FALKE

From left:  Sonja wears LOUIS VUITTON; dress LAURA GERTE Shoes DIESEL

Photographer + Creative Director FRAUKE JOANA

Fashion Editor YAGMUR KURAL

Hair REIYA YAMAOKA

Make-up ANRI OMORI 

Set Designer SANDRO DE MAURO

Casting Director DAMIANO BACCILE

Model SONJA JUNOSO ar TAKE3MGMT, PIPPA DAMASKE at LOUISA MODELS, KATYA MAKHNO at VIVA MODELS

Filmmaker OGAN IMREN

Photographer’s assistant ERIC TERREY

Fashion assistants MARIA KVASNEVSKA

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