4 August 2026 |
Puma and BLACKPINK’s Rosé are back again with another ballet inspired Speedcat.
The new collection, delicately wrapped in a soft pastel pink hue, features a new design that elevates the Speedcat’s signature low-profile silhouette with sleek textures and meticulously refined accents. Soft suede overlays, a subtle satin sheen, and tonal branding come together with ribbon laces that tie into delicate bows, giving the silhouette a graceful, ballet inspired charm.
The latest drop in their ongoing partnership, K-pop star Rosé fronts the new campaign, surrounded by nostalgia and the youthful memorabilia that shaped her childhood. After launching their partnership in 2024 when the artist joined as a global brand ambassador, the duo reunited in July 2025 with a fresh spin on the Puma Speedcat.
Originally built for race car drivers before crossing over to lifestyle fashion in 1999, the low-profile silhouette received a summer makeover featuring a vibrant orange Formstrip set against a light blue upper. In August 2025 Rosé released her debut collection for the brand which centred around the Speedcat Ballet sneaker, featuring pointe inspired laces and the Speedcat OG Premium, which came with statement lacing details enveloping the upper and apparel.
Available in black, pink, and yellow, the sneaker displays embroidered Puma branding on both the tongue and just above the side Formstrip. While the black pair keeps things tonal with a matching black outsole, the pink and yellow editions feature a contrasting gum brown sole. All pairs are currently available both online and in all Puma stores globally.
